THE YEAR THAT WAS: 2016
A lot has happened in a year!
We’d love to share with you some of Tilma Group’s growth and achievements in 2016. We’ve certainly been living and breathing regional tourism every day!
- Event specialist and sled dog whisperer Claire Batchelor and organisational analyst extraordinaire Jen Neilson joined the Tilma team – great finds! Tilma Group has also expanded capacity by bringing on board a number of specialist subcontractors so we can offer a broader range of tourism services to clients (even more!)
- Lisa Cameron was a finalist in the NSW Business Chamber Business Awards (Young Business Executive).
- We created a group familiarisation tour for Outback Queensland Tourism which provided millions of dollars of media value.
- We secured Regional Visitor Economy Fund funding of $120,500 (!) for Edward River Council to promote Deniliquin as an outdoor and nature-based destination on the glorious Edward River.
- We secured two years of funding for Felton Food Festival from the Queensland Destination Events Program via Tourism & Events Queensland to help this amazing regional festival grow even more! We have commenced work on an exciting event that will be held over the Easter long weekend in Wagga Wagga (Illuminate Wagga), which we secured $20,000 in funding for from Council.
- We helped a number of companies with state tourism award applications: Whitsunday Escape Bareboat Holidays won silver in Unique Accommodation, and Cape Trib Beach House won bronze in Standard Accommodation, Food I Am won bronze in Excellence in Food Tourism, NSW National Parks and Wildlife Service secured 7 state tourism award finalists from 7 applications, and a number of others also achieved finalist positions
- We moved into an office in Canvas Coworking in Toowoomba, QLD and enjoy the productive buzz of other creative agencies and start-ups around us. Tilma Group has created a positive profile in Queensland since opening offices in Toowoomba in 2015.
- We’ve been supporting a mature-aged, career-upgrading Southern Cross University B. Bus. International Tourism Management intern since August, helping her gain skills she couldn’t through her degree: Kushla Gale. (You can read about her experience at the Australian Regional Tourism Network conference.)
- We helped the visionary owners of Coolamon Cheese Factory launch
- We worked with two outback entrepreneurs to launch the world's most unique yacht club - Outback Yacht Club near Longreach, QLD.
- Linda Tillman received young professional mentoring from QTIC and gave back through helping a number of businesses apply for state tourism awards through a QTIC program.
- We’ve been working on how we can help tourism businesses grow through capacity-building. Watch this space in 2017 – exciting things are coming!
Clients and Projects
We supported more than two dozen clients in 2016, ranging from the biggest destination on earth (Outback Queensland Tourism), the Vanuatu tourism awards, Australia’s voice for regional tourism (Australian Regional Tourism Network), councils (Coolamon, Junee, Narrandera, Goondiwindi and Toowoomba Region), numerous regional festivals such as Canowindra International Balloon Challenge and Deniliquin Cruising Nationals, a tourism transport partner (Bus Queensland), and smaller tourism operators too (accommodations, a winery, and a cooking school amongst others).