Designing your own strategies to shape and inform your future


We all know that the face of domestic tourism is changing, and at a rapid pace!

The inbound Chinese market is influencing our approach to tourism, changes in the economy have seen international travel decrease and domestic travel increase, and increased domestic air services and cheaper fares have seen travel to capital cities and major regional centres boom.

All this creates a competitive landscape for destinations and tourism operators to win a piece of the tourism pie, and it is vital that regional tourism managers and decision makers are up to date with the latest trends in order to stay one step ahead of their competitors.

There are many benefits to holidaying in regional locations, and getting clear on them, and using them to promote a destination to the target market has never been more important.

Face2Face is holding a two day/two night professional development program for tourism managers and executives to help keep them ahead of the game. Regional Tourism Management Matters will be held in Ballina from 21-23 May 2017 and cover:

  • Current trends and issues
  • Destination management planning
  • Tourism governance
  • Branding and identity
  • Funding opportunities
  • Regional networks
  • Fostering innovation and entrepreneurship

Participants can co-create, debate, and share ideas, challenges and opportunities in a small group of no more than 25 participants – something that is often not possible at larger events or in e-learning forums.

At the end of the program, leaders will leave feeling empowered with tangible solutions that they can take home and implement to grow their regional visitor economies. Spaces are limited so book today.

Click here to book or find out more. 

Cristy HoughtonComment