Picture this: you've just walked up a good size peak through beautiful bushland and granite boulder country, you've taken the requisite selfie with the world-renowned view from the top, you've tripped down 900 steps (glad you asked advice on which direction around the walking track loop you should go!), and you're lying on pure soft white sand, gazing at the turquoise bay before you... Now, what's going through your mind?
Read MoreWe won! Woohoo!
Read MoreFive states held their tourism awards nights over the weekend! Find out the winners and Hall of Fame Inductees here.
Read MoreTourism Investment in Regional Australia dishes the dirt on what’s happening in regional tourism, and that is that tourism into regional areas is growing! - 4.1% each year during the last five years on average. With good reason, as many iconic attractions and bucket-list spots are in regional areas. Read on to find out who's coming into regional Australia and why.
Read MoreAs a way for the Gold Coast 2018 Commonwealth Games to meaningfully include Aboriginal and Torres Strait Islander peoples, they has done something no other major sporting event in the world has done: develop a Reconciliation Action Plan (RAP) to leave a lasting and meaningful legacy for Indigenous Australians beyond the traditional inclusion of culture in Opening Ceremonies.
Read MoreTourism and Events Queensland is doing something incredibly smart that every Queensland tourism operator and event needs to jump right on board with – now. Do not miss this boat!
TEQ has created a way to identify Queensland’s best tourism experiences based on consumer reviews.
To be included, your business must be listed on the Australian Tourism Data Warehouse (ATDW) by 13 November and fulfil a few other requirements. Read on...
Read MoreEvents and tourism destinations may have different objectives, but the No.1 goal should be for them to work together to create LOYAL event and destination ADVOCATES.
Read on about Linda Tillman's presentation on the special relationship between tourism and events at the Australian Event Symposium.
In the middle of working with Tenterfield community on branding, farmer collaboration and creating a new flagship festival, Linda and Kushla volunteered to judge the business awards. Our adventures...(with the world's best doughnuts)
Read MoreThe 2017 Event Award and Symposium was all about Events, Technology and the Art of the Unexpected, and boy was it all unexpected! Our top takeaways for anyone who couldn't make it...
Read MoreYes, it's your responsibility to keep crowds at your events safe from terrorism. Here's what you must know and do, according to the new national strategy.
Read MoreFrom Dark Mofo to CMCRocks, Australia's best and biggest events (literally, from last year's Australian Tourism Awards Major Festivals and Events Gold winner Toowoomba Carnival of Flowers to the 2018 Commonwealth Games) shared their knowledge this week to inspire Queensland events from Capetown to Winton to Toowoomba.
Read MoreGen Z are the next big influencers of travel. What are they seeking?
Read MoreTenterfield is like a cross between Brigadoon and Bonnydoon – it has the mystical feeling of a town that appears only once every 100 years and it’s a place of serenity where you feel at home even when you’re on holiday. How did they decide how they could activate their community and support their Main St businesses?
Read MoreTips about how to write and plan content and who for, insights into social media platforms and trends, SEO, how to write blogs, and leveraging partnerships.
A ton of useful info packed into one blog - we didn't want to break it up because it's all from a digital marketing workshop provided by our regional tourism organisation for free!
Storytelling is an inexpensive way to innovate, connect with customers, and differentiate your business from your competitors. Here are tips about how to create stories, and to create and edit videos on your phone to share on your social media.
Read MoreHaving fun, being vulnerable, sharing our stories, getting emotional - tips on connection from our regional tourism industry conference.
Read MoreTips about digital content creation from our local tourism industry conference
Read MoreTilma Group’s Linda, Claire and Kushla joined Start Up Weekend Tourism & Events Toowoomba run by Start Up Toowoomba to support local entrepreneurs to develop viable business plans in just 48 hours! Read about our adventures (and who won!)...
Read MoreRegional Australia is rich in Indigenous culture. People travel from across the world to see prehistoric paintings in a cave in France, which we also have here in Australia, together with the living cultural descendents!
If we can get it right, there is an opportunity for regional destinations to create rich, authentic, engaging experiences for visitors.
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