PR & Media Management
Tilma Group can develop creative and consistent social media, digital media and PR strategies and tactics that reach and resonate with your audience and put your business, destination or event in the spotlight.
Tilma’s marketing and PR staff have many years experience in the industry, working throughout Australia and the world. We have a thorough understanding of online marketing tools as well as the latest trends in social media. This knowledge and experience will help you connect with your audience, provide additional value to your customers and encourage their participation in telling your story to extend your reach and impact.
Two stand-out examples of media familiarisation tours we organised:
A famil for Deniliquin cost $5,000 and resulted in more than $345,000 worth of stories in print and online media, including the cover story for the NRMA Open Road magazine.
An Outback Queensland famil resulted in one million dollars worth of stories in print and online media.
DEVELOPMENT OF DIGITAL AND PR STRATEGY AND ACTION PLAN WITH A FOCUS ON CONVERSIONS
Digital marketing is important not only because of its rapid growth, but because it is essentially the future of marketing. Tilma Group can help you embrace the brave new world of digital consumption with strategic planning and recommendations for enhancing your online presence.
SOCIAL MEDIA ANALYSIS, DATABASE MANAGEMENT AND CONTENT PROVISION
Integrate your social media and PR activities with strong brand positioning and engaging content. We can review your existing social media platforms and tactics, refine your key messages, and develop action plans for successful PR activities.
PR OPPORTUNITIES, MEDIA DATABASES AND MEDIA RELEASES
Capitalise on consistent PR activities! Tilma Group will review opportunities to spruik your product or experience to target media, and can write and deliver media releases that make an impact. 3, 6 or 12 month packages available.
COORDINATION OF VISITING JOURNALIST PROGRAM AND MEDIA FAMILIARISATIONS
Get journalists in your door and their readers will follow! Tilma Groups visiting journo program targets a database of media contacts and potential journalists with opportunities for promotion and endorsement. 6 or 12 month packages available.