A series of Inspiring Agritourism webinars on best practice case studies to support agritourism development.
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Never underestimate the power of an anchor tourism product to drive broad benefits across a destination and region.
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An Australian-first collaborative approach to acquiring events has resulted in a huge economic benefit for Victoria’s Gippsland region.
Events Gippsland, a collaboration of six Councils to pool resources to acquire events rather than compete and duplicate effort and resources, has provided a return on investment of 80:1 so far.
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Are your tourism plans such as your Destination Management Plan, Regional Events Strategy, or Visitor Servicing Strategy living documents that guide what you work on, or have they been kind of forgotten as time passed since they were created?
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On World Tourism Day, 27 September, regional tourism development consultancy Tilma Group is launching a program that contributes to the resilience of regional, rural and remote communities.
Tilma Group have established a donation program to contribute 1% of revenue each year to grant provider, the Foundation for Regional and Rural Renewal (FRRR).
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The incredible transformation of a small town using an events strategy and the development of an anchor attraction - the journey.
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What are the opportunities for regional tourism in 2023?
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What a year!
29 clients in 4 states, including two national tourism associations and a state tourism organisation
Here’s all the projects we undertook for all our 2022 clients
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Tilma Group’s Director, Linda Tillman, attended Queensland’s tourism industry forum and shares her key takeaways.
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Agriculture and tourism are Australia’s third and sixth largest export industries. Together, they provide a unique opportunity for growth, explored in Australian Regional Tourism’s Agritourism Convention. Here we share our key takeaways.
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The Australian Regional Tourism Convention program was jam-packed with great presenters, insightful conversations, and plenty of networking full of robust discussions and laughter.
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After the turbulence of the past few years now is a better time than any for tourism and event operators to tap into the expertise of a mentor.
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The federal government has developed a national strategy for Australia’s visitor economy recovery and return to sustainable growth called THRIVE 2030 (THe Re-Imagined Visitor Economy).
This article looks at what THRIVE 2030 means for regional tourism over the coming eight years.
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We are seeing a shift in consumer demand for sustainable travel. Travellers want to support destinations, events and tourism businesses that are being responsible and doing good for their community and the environment.
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Insider grant writing tips from tourism grant writers, and from the agencies that provide grants
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In this new era of travel, people are actively seeking experiences that enrich, awaken and transform them, and, eventually, the world.
They want to ignite something new within themselves by consciously connecting with and appreciating our extraordinary planet, its people and cultures.
Learn how to deepen engagement with your guests…
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If a destination is marketed successfully with strong investment and superb content using a detailed and focused marketing strategy, but fails to deliver a quality experience when visitors arrive, the tourism potential of the destination will never be realised!
All the pillars of the visitor economy require effective management.
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How do we embrace these natural-born tour guides (I know, not all of them!) and support them to create authentic and transformational tourism experiences across regional Australia?
How can we break down barriers for them and create a viable pathway to diversify into tourism?
How do we enable them to show the REAL Australia?
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Tilma Group’s takeaways from a national survey on economic development and tourism investment by local governments across Australia, with a focus on regional cities and rural areas.
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Tilma Group supported the rural township of Clifton in southern QLD with a tourism development plan, a marketing plan, and a plan for a new event.
Photo: @jellis_74