Chief Tourism Visionary & Regional Cheerleader
If there was a gold sticker for the “Person most passionate about tourism in regional and rural Australia”, this chick should get one. Linda has worked in tourism, events and marketing for 15 incredible years, from studying her Business (Tourism) degree in Lismore, to travelling around Australia for 3 years working in tourism, to becoming CEO of Riverina Regional Tourism, launching her own agency, and even judging the national Tourism Awards in Vanuatu.
There is no doubt at all that Linda’s experience working in the education, local government and private sectors has given her extraordinary insight, knowledge and understanding of the tourism industry on a local, state and national level. In addition to her experience, Linda’s “sixth sense” is her ability to spot opportunities and guide organisations and operators on how to leverage them for the good of the whole community.
If Robin Hood and the Pied Piper were to procreate, Linda would be their proud offspring. Doing great things for small business, regional communities and rural events, and using her sweet marketing tunes to lure visitors to the country and therefore boost regional economies. Linda has been a judge and business mentor for the Inland Tourism Awards and NSW Tourism Awards, a presenter at many conferences and was elected as a board member of the Australian Regional Tourism Network in 2012.
A true-blue country gal at heart, when she’s not travelling around the countryside giving great advice, Linda is either on her horse, running with her dogs, gardening or chasing the kids around.
guru of Graphics & Noble Website Warrior
Cristy's unique career has taken her from country NSW to the city lights of Clarendon Street South Melbourne and back again. With an early career in radio as a copywriter and creative strategist, she is now a Jill of all trades as a graphic designer, website builder, blog writer, video editor, social media manager, marketing strategist and more.
In fact, give her any task and this chick will figure out how to do it! Go on, we dare you!
No, really, we DARE you!!
Cristy has won two Australian Commercial Radio Awards (ACRAs) for Best Ad and Best Sales Promotion, and even has an 'Employee of the Year' certificate with her name on it.
Cristy and her husband James have traveled extensively through Russia, China and South East Asia, and have two fur-babies, Sooty (cat) and Panda (puppy). Cristy loves drinking coffee, meeting people to drink coffee, coffee tasting and coffee flavoured cocktails. She also enjoys road trips, TED Talks and watching cat videos on youtube.
VP OF MISCELLANEOUS MARKETING & PART TIME ORGANISATIONAL ANALYST
In the days when Cyndi Lauper just wanted to have fun, when Mick Jagger and David Bowie were dancing in the street, and Olivia Newton John was getting physical in every aerobics gym around Australia...
Our little Jen Nielsen was dreaming BIG! Bigger than Cher's messy mop, and even bigger than Joan Jett's shoulder pads.
Little Jen Nielsen was on her way to becoming (drumroll...)... The Most Organised Person in the World! Not only does Jen love rocking out to bad 80s music on her boombox (with her cassettes organised by 'best songs to create spreadsheets to'), but she still prefers the good old filofax to a smart phone.
Jen keeps Team Tilma on their toes, not just with her incredible organisational skills, but by forcing us to moonwalk between the coffee machine and the photocopier.
As well as knowing the lyrics to every Wham song, Jen also has a Marketing Degree from Newcastle University, and recently completed a Cert IV in Human Resources which helped her become a MAHRI accredited member of AHRI (Australian Human Resources Institute).
Jen Nielsen on Team Tilma? We should be so lucky!
Ex Intern, she was so good, we had to keep her!
Kushla is a country girl* who grew up in the orchard country north of Toowoomba and went to a country school with just 70 students, before ending up amongst the black and white cows and red barns of Wisconsin in the U.S of A.
For 12 years, Kushla lived in a major US destination, Wisconsin Dells - a little rural town with 3 million visitors a year and the most waterparks per square mile in the world! There she enjoyed fantastic motorbike touring country and lived a spiritual lifestyle in a community with people from all across the globe (kind of like Eat, Pray, Love!), while working in tourism marketing for a B&B/motel/wedding venue/cafe.
Travelling across Europe and spending time in Catalonia, Spain, Kushla learned Spanish, before moving to Brighton, England and then Brandenburg, East Germany where she also learned German (how many places can one live?). Oh wait, while studying International Tourism Management at Southern Cross University she also spent a semester in Friesland, Holland. You're spot on if you think that Kushla loves to travel, but she also doesn't mind a spot of cycling, salsa dancing and treehugging.
You may wonder where is Kushla now? Well, she’s back in good old Toowoomba! And what keeps her feet planted firmly on our Queensland soil? A plumber: she is here for love! (Plus, she loves her job!)
Tilma Group's Specialist Sub-contractors
Public Relations Pioneer & Conducter of Copy
Anna is Tilma Group’s token Southerner, living in the heart of AFL country in the great garden state. But don’t hold that against her! This chick not only has a way with words, but with the long list of awards and grants she has helped our clients win, we think she’s also our lucky charm.
Anna has a bunch of experience in marketing and public relations, working for large organisations including the City of Greater Geelong, Wyndham City Council, University of Ballarat, Transport Accident Commission (TAC), Alcoa of Australia and The Geelong College. She has also worked internationally in the UK for a large telecommunications company and for Cancer Research UK in marketing and communication roles.
In 2011, Anna came over to the sunny side, and now works primarily in the tourism sector, assisting regions to develop and promote their tourism industry, destinations and visitor experiences. With a beauty based side business and 2 gorgeous kids, Anna is also a master juggler and a valuable member of our team.
Tourism Strategy Queen!
Jayne Jennings is the principal of JJ Strategic Consulting, a results-focused consultancy specialising in sustainable tourism development, including strategic planning and implementation, industry capacity building, product development, consultation, facilitation and communications.
Jayne has over 20 years of experience in local government, national and regional tourism organisations in Australia and New Zealand where she has been responsible for delivering strategic tourism plans, industry capacity building initiatives and facilitating product development opportunities. She is highly skilled in taking a strategic view of a situation, and identifying and communicating critical issues and opportunities to achieve the desired outcome for stakeholders.
Most recently, Jayne has been responsible for developing a program to enhance the quality of the service experience for visitors to the Gold Coast in the lead up to and beyond the 2018 Gold Coast Commonwealth Games. Previously, she determined the strategic direction for the future of the accredited
Visitor Information Centre network in Australia and Queensland, and developed discussion papers for public consultation on national park assets. Prior to forming JJ Strategic Consulting, Jayne was the Manager of Industry Innovation for Tourism and Events Queensland where she was instrumental in introducing a sustainable regions program across Queensland, and supporting the tourism industry to become China ready.